Initially built in 1908, the Orpheum Theatre has been a go-to destination for film lovers for decades. In 2021, the building was purchased by Upstate Films, which embarked on a mission to reimagine the true essence of motion pictures. The result of this visionary project is The Mark, a new, transformative screening room that seeks to redefine the movie-going experience. Thoroughly crafted, the venue features a 99-seat auditorium matched with cutting-edge technology. The Mark stands as a testament to the true evolution of cinema, offering an immersive setting for all film enthusiasts.
The theater was designed by Walters-Storyk Design Group (WSDG), one of the largest acoustic consulting and architectural design firms. Its Dolby Atmos sound system, engineered by cinema specialists Dave Berti and John Storyk and partnered with Blaze Audio, is designed to fully immerse audiences into the heart of movie narratives, creating a captivating soundscape for guests.
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“We believe the room’s acoustics and audio design are the best in the region. Between the Atmos cinema sound system, the Blaze live audio system, and the incredible acoustic design by WSDG Studios, the room has been crafted for the highest quality audio experiences, both for movies and performances,” says Upstate Films Co-Executive Director Jason Silverman.
The Mark is named after the legendary Mark Braunstein, a visionary founder of the video supply company Markertek and a beloved figure in the mid-Hudson Valley arts community. This new screening venue encapsulates his passion for both the arts and the community. “The room is special in that it was born out of love and soul,” adds Silverman. The Mark aims to be a central stage for cinematic excellence and a gathering place for film aficionados, reflecting the spirit and ambition of Braunstein to foster a vibrant art scene in the Hudson Valley.
The creation of The Mark has been a collaborative effort aiming to enhance community culture. The project received generous support from the Wood Dock Foundation, DASNY, Empire State Development, Markertek, and a variety of individual contributors. Donations can be made through the Support the Mark campaign to assist with project funding. The widespread support emphasizes a collective belief in the power of bringing people together through the arts.
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The grand opening program of The Mark will take place from March 15 to March 20, and will highlight a variety of shows, including short films, silent movies with live music, comedy, blockbusters, and classic musicals. A special event on April 10, “The Magic of the Mark,” will offer an in-depth look at the venue’s sound and acoustics, featuring discussions with industry experts.
From silent films like The General with live orchestra to the latest upcoming movie Dune: Part Two in immersive Atmos sound, guests can enjoy a variety of films, including community favorites like La La Land and the visually spectacular RRR, along with a special screening of Renaissance: A Film by Beyonce. The series ends with the musical delight of High Society, showcasing The Mark’s diverse and engaging film selection.
At The Mark, ticket pricing is structured to accommodate a wide range of cinematic experiences, with prices varying from $5 to $14 depending on the showing. The flexible prices ensure that an assorted array of films, from the latest blockbusters to timeless classics and musical gems, are accessible to all moviegoers. Whether it is a matinee viewing, a special screening, or an evening movie feature, The Mark offers rates that ensure an enjoyable experience for all viewers.
“We hope The Mark will inject more energy into the cultural scene in Ulster County,” says Silverman. “It’s a room that we think rivals anything in any big city, and this amazing place, which is filled with visionaries, artists, musicians, writers, and other creatives, can certainly use a place to showcase what they are doing and to experience movies and music and performance that inspires them.”
As anticipation builds for the grand opening of The Mark, movie lovers across the Hudson Valley eagerly await the opportunity to step into this cinematic world. The ribbon-cutting ceremony for The Mark is set to take place on March 15, which marks the official opening of this screening room in the Orpheum Theatre. This event will not only celebrate the completion of this significant project in the Hudson Valley, but also honor the memory of Braunstein. Community members, supporters, and film enthusiasts are invited to witness this milestone moment signifying the start of a brand new chapter in the region’s arts and entertainment scene.
The Mark at the Orpheum Theatre
198 Main St, Saugerties
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